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What you need to know about Google Business
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website design

In this broadcast, we talk about how Google Business has evolved, why it’s important, and how you should be using it. We talk about the perks, like being able to manage a multiple location business all from one dashboard and how it is easy to access a lot of useful information all from the same place. We also cover how to get started using the new system and give you some tips that might give you an advantage. Remember to fill out as much of your profile information correctly as possible be...

How to make your website easier to use by organizing your main menu
By

website design

A very common problem among websites is lack of or bad organization. If the user can’t find what they’re looking for quickly, they would rather go to a different website than take another few seconds to try to find it on yours. It should be immediately obvious how to get where they want to go. The first major step that should be taken, is organizing your main menu to be very intuitive, and to not have too many items. Your main menu should have a link back to the “Home” page, and a lin...

Tools for finding the best keywords for your website
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website design

In this week’s broadcast, we talk a little bit more about keywords, and some of the tools that are available to Business Owners to do research on how to improve their ranking on Google, such as Google trends, and the kind of information you can get by using Google Analytics and how you can use it to your advantage. We cover why you should place the majority of your concentration on Google and not really bother much with the other search engines. What it all comes down to, is make sure you d...

How Google is adapting to new ways of keyword searching
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website design

In this week’s video conference, we talk about the importance of being optimized for keyword searches on Google, how keywords have changed, and how Google is now becoming smart enough to know the difference between a typed search and a voiced search on smart phones. Google now knows that if you are searching for a “Dentist” that you don’t need a dentist from across the country, and brings you local results whether you ask for them or not. We cover several do’s and don’ts when it c...

How backlinks can affect your site
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website design

In this week’s live stream, we talk about the effect that backlinks have on your ranking with search engines, as well as the difference between a quality backlink, and backlinks that can hurt your ranking and how to tell the difference. We cover many “what not to do’s” when it comes to linking, which is crucial information when it comes to the success of your website, as doing some of the things we talk about has had hugely detrimental effects to many websites. This is information tha...

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