To write or not to write... Textual content is one of the most important part of a website. Too little content and you take the chance of your visitors guessing what you do and what you want and give no help to search engines to rank your site in searches. Too much content and the website becomes overwhelming, boring, and perhaps even worst confusing. The amount of appropriate content depends on the following elements:

• Industry: Some industries are very visual. F...

Just like colors, font styles render different emotions. Curvy or hand script fonts can mean you (or company) are casual, friendly, and approachable while straight line or sans serif fonts can give a sense of accuracy, precision, and professionalism. It all goes back to your target audience: Who are you trying to sell your services, products, or message to? You also need to consider your primary message. And by this, we do not mean your latest promotions but what feeling you would want to evoke ...

Selecting the perfect colors for your website can be a lengthy or a neglected process but it is absolutely worth taking your time in this phase of development. Indeed, when redesigning your website, you should spend time picking colors that support your company's message, your brand, and what you do. These colors also need to "please" your customers. Remember that, first and foremost, the website is there for your audience not for your own personal use. So you may love hot pink but, if your audi...

In the next few weeks we will provide very specific website design tips. First and foremost, we recommend you hire an expert web designer. Just like you are an expert in your industry or trade, web designers understand Internet user trends and the dos and donts of designing a website. Saying this, it is important that you know enough about quality web design so that you can expect the best from your designer. Today, we want to bring up again the trend of "hiding" your top navigation bar, also...