707-794-9999 PST     Contact     Blog

You can’t beat Amazon so don’t try!
By

petaluma website design

You are familiar with the expression "If you can't beat them, join them!". This is absolutely applies to Amazon. It is said that in a year from now, Amazon will be worth a TRILLION dollars. How can you compete with them? You just can't. When you are ready to launch an online shopping cart for your own products or someone's else products, you may be tempted to try to compete with large online eCommerce sites. The best approach is two folds:

  1. First, have a strong eCommerce engine to...

eCommerce must have security measures
By

petaluma website design

eCommerce websites are a high target for hackers around the world. The cyber criminals know that, if they can penetrate the database, they might be able to collect financial data such as credit card numbers, first and last names, billing address, and more. They can can then either sell the data or use it to make illegal purchases. If you own an online store or a website on which you collect payments, you know security and protection are a constant concern. You must protect your site and its d...

What is v-commerce?
By

petaluma website design

V-commerce or Virtual Commerce is a set of online strategies enabling businesses to sell their products or services online successfully. It first focuses on the website itself, its design, its marketing value, its content, its ranking, and its functionality. But V-commerce goes beyond the e-commerce website. It also addresses the overall structure of the online selling process: How do you get buyers to your website, how to do you guide them to where they can buy, how to do you encourage them to ...

Offering USPS, FedEx, and/or UPS as shipping options
By

petaluma website design

If you are selling products online, you have to think about how to get the purchased products to your buyers in the most affordable, secured, and efficient way possible. First and foremost, we recommend a 3rd part eCommerce solution to handle your shopping cart (see this prior post) as they will take care of any future upgrades often needed for shopping carts. The days of custo...

eCommerce Websites
By

petaluma website design

As an approved partner of BigCommerce, Business Website Center has a thorough understanding of what it takes to develop a powerful and efficient eCommerce website. Every business wanting to sell online has its own requirements for a shopping cart. Some may want to offer promo codes based on dollar amount off or percentage off with a minimum purchase restriction. Others may want to offer multiple methods of shipping using various carriers like FedEx, UPS, USPS, or others. Other may want to use a ...

Should your retail website follow Amazon’s footsteps?
By

petaluma website design

Like my grandmother used to say "It does not matter how much you make, it is how much you keep that is important". This is true for any company. So you have an eCommerce website on which you sell products which are shipped directly to your customers' home or business. You have added Free Shipping recently because you heard it was the fastest growing trend aka "what people want and expect online". In order to afford this free shipping, you made it so that it is good for purchase...

Offering promo codes on your website
By

petaluma website design

Promo Codes is short for promotional codes. They are also known as coupon codes or discount codes. They have become very popular and can be a fantastic marketing tool. By using different promo code names you can analyze which advertising campaign was the most successful. As always tracking and understanding your business numbers is key to knowing which next step your business should take. Types of promo codes:

  • Free shipping
  • % off a specific produ...

Different shipping options for your eCommerce website
By

petaluma website design

The biggest trend we have seen these past two years is offering free shipping for all online orders regardless of the size or amount of the order placed. Though this is the recommended way to go to stay competitive, it might not be an option for your business and industry. Let’s review the idea of free shipping and why it started to be used as an online marketing tool. Data collected from various eCommerce websites have shown that it was very common for a prospective buyer to add items to t...

Payment options for a eCommerce website
By

petaluma website design

A website is called eCommerce whenever you accept payments on your website. Payments could be for your customers to pay for products they buy on your website. It could be for services rendered or pre-payments for rental equipment. It could also be for a membership of some sort. And finally accepting payments could be for donations which is often the case for non-profit organizations. There are 3 ways to accept payments. They all have their pros and cos and the one you choose ...

Real Estate Website Types
By

petaluma website design

Real estate has been for many years and continues to be one of the most competitive industries online. There are different types of real estate websites: - Directories of properties for sale in a specific country, - Directories of properties for rent or lease in a specific country, - International directories of properties for sale, - International directories of properties for rent or lease, - Directories combining different types of real estate, - Sites integrating with local MLS (m...

© 2017
| Business Website Center, Inc. | All Rights Reserved