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AMP – Accelerated Mobile Pages
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petaluma website design

Google made it clear a couple of years ago that their focus will continue to be on the mobile device users' experience. It makes senses since in 2014 mobile usage started to surpass desktop usage. There is no slowing down and now in 2016 the majority of Internet users are searching the web using a smartphone or a tablet instead of a regular computer. What does it mean for your website and for search engines?

  • First, you must make sure your ...

What is boilerplate content and how it relates to Google
By

petaluma website design

Boilerplate language is often used in legal contract and refers to very standard and non important text. In the world of search engines, the term Boilerplate Content is used for text you might have on your website but that truly does not say much about what you do or what your sale. A good example would be the company's copyrights information repeated in the footer of each page. It could also be some legalese you must place on your site but again does not promote your business. Google and oth...

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