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Do you really need a Content Management System?
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website design

A CMS stands for Content Management System. It is an admin center on which you are able to make changes to your website and add pages without knowledge of coding. Your website can have a template CMS like WordPress, Joomla, or Drupal or a Custom CMS specifically tailored to your business. Either way, they can be quite practical if you see yourself as a hands-on website owner who will make changes often. Of course having a CMS adds to the cost of building a website so our question today is "Do yo...

Where to put a phone number on a website?
By

website design

This question may sound so simple but, somehow, it is the biggest annoyance web users have when visiting websites. Where is the *&%^$#& phone number? There may be certain situations when having a phone number on a website may not be needed though this is VERY rare. In most instance, a legitimate business or non-profit organization would have a phone. If you prefer to be contacted by email and think that hiding the phone number at the bottom of a contact page is a good...

Interacting with your online audience
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website design

Regardless of your company and industry, interacting with your audience while they are visiting your web pages can considerably increase your sales. Businesses of all sizes now can affordably and easily integrate online chats (and possibly instant messaging) on their site. These third party companies have come a long way and messaging platforms are now reliable, user-friendly, and affordable. These chats and messaging platforms are no longer just for social media companies, they can now be used ...

Top 3 tips to improve your website’s effectiveness
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website design

Having a well ranked and beautiful website is wonderful but, what is even better is to have a site that works for you. By "works", we mean it actually does exactly what you want it to do. For some, it may be increasing online sales in their shopping cart, for others it may be to increase phone calls at their office, for some it can be to have visitors spend a long time browsing their pages, and so forth. Every site owner has specific goals for their website. In order to know if your site is effe...

Top 3 tips to improve your website’s ranking
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website design

In our prior post, we reviewed the top 3 changes you can make on your site to give it a better visual appeal. Today the focus will be on search engine optimization (SEO) which is the ranking given to your site when Internet users search with keywords. Yes, having a beautiful site is great and important but if nobody can find the site online, you are missing on potential revenue. =1= Optimize your copy: If you...

Top 3 tips to improve your website’s appearance
By

website design

If your website was built in the past 3 years by a professional web designer, it should not need a complete redesign. In many instances, a few changes will transform a site that may appear tired or dated into a breathtaking website. Today we will focus on the most important 3 changes you or your web design team can make to your site to make it more appealing. =1= Update the images: High quality photos or graphics speak a tho...

What is the “s” at the end of https?
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website design

Whenever you see a website with https instead of http, it indicates that this site has a SSL certificate. If you are unsure if your own website has a SSL installed or not, simply add a "s" after the http. For instance, visit https://DomainHere.com or https://www.DomainHere.com (replace DomainHere with your own domain name). If you see a security warning, it means that there is no SSL and that visitor should use http instead. =1= What is a SSL?...

Merry Christmas!
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website design

Our team just wants to take a moment to wish all of you a wonderful Christmas and soon a Happy New Year. At BWC, we count our blessings as the years in business have been very good to us with great projects and wonderful clients. We give thanks on this holiday season for the good business but also great friendship among our team and clients. Life is short so make sure to remember the good around you, the people you love, and the promises of the future.

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Is a website tax deductible?
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website design

Disclaimer: Understand that we are not licensed to provided legal, tax, or accounting advice. Please consult a licensed and expert person for any tax related questions. A client called us last week asking if the cost of developing his website was tax deductible. We had always assume that everyone knew it was indeed a tax deduction for their business. Yes, as of today, developing, upgrading, or maintaining a website will typically go under your marketing expenses or capital expenses...

International audience for your website
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website design

If your target audience is international, your website is then crucial to the success of your company. You may reach or sell to people in various countries but may not have offices in all of them. In fact, many international sites have one singular office but this does not prevent them to sell or target people across the globe. Take for instance, Real Estate Online Search. They provide an online director...

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